10 Reasons Why Your Blog Receives Low Search Engine Traffic
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30 April, 2012
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Online market is on a boom today.
People are realizing the potential of switching their business online
and hence new websites are developed each. Today, one can find myriad of
websites on every single of topic they can think of. When they search
for a piece of information in any search engines, some websites always
top the list. SEO may be one of the reasons but there is a set other
reasons as well that if followed will never lead you the way to the top.
So, in order to make the search engines love your website, do not
follow any of them.
1- Browser compatibility
It is
very important for the success of your website that it is compatible
with almost all the browsers available in the market. It was ling back
when internet explorer ruled the market. Now is the time when Mozilla
Firefox holds a major percentage in the browser business. With the
launch of new browsers like Chrome, Opera and Safari the burden on
developers have increased a little. Search engines usually reject
websites that are not compatible with different browsers.
2- Flash
Using too much of
flash content on your page is a blunder but developing your entire
website in flash is a blunder. Though using flash content makes your
pages visually attractive, but at the same time they increase the page
size. The large pages take more time to load that irritates the user and
decrease the popularity. At the same time, search engines cannot
decipher the content of your flash videos. So even if your page has the
most relevant of information, it goes unsearched.
3- iFrames
There was a time
when almost all websites were based on a framed structure. They divided
the pages into section and managing each of them separately was quite
simple. However, when frames are used the search engines are not able to
make out the important section and content of your page.
4- Pictures without label
As
long as possible one should avoid images as they also make your page
bulky. If you cannot avoid its use, make sure you add an appropriate
label along with proper tags and description. This will help the web
crawlers to clearly understand the image and its purpose.
5- Redundant Content
Content
is known as the king of any page. It plays a major role in determining
the success of your website. The web crawlers have the ability to decode
the time when the content was uploaded. They browse you page for new
content and list them if they find it. But if you do not update your
website, search engine will stop listing your site.
6- Plagiarism (copy-paste)
Just
as the web crawlers browse for new content, in the same way they browse
for unique content. Your chances to get listed reduce, if you copy
content from some other website. So, instead just pick up an idea and
add personal touch to it.
7- Repetitive page titles and meta tags
Whenever
one looks for an information on a search engine, the meta tags and page
titles of the websites are crawled first before browsing the content.
So if all your pages contain the same tags and titles, it is possible
that the crawlers may look at only one or two initial pages overlooking
the rest.
8- No page titles
It is even worse than using repetitive titles. The titles help the crawlers to go through your pages quickly as per their needs.
9- Keywords
Keywords are
another thing that allures search engines. However, make sure that you
add a limited amount of keywords. Use varying keywords in limited
amounts. An excess of keywords for the same page will also reduce your
rank.
10- Irrelevant tags or keywords
Do
not add irrelevant keywords; instead you can use phrases from your
content. People add irrelevant keywords in meta tags or within page just
to improve their SERPs for those keyword to target other ads via
AdSense, that is not a good approach and it results Search engine hate.
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